- Date published: 23 Aug 2018 by PR Team
This September, Rainbow Trust is joining 200 charities to come together to launch Human – the world’s first charity-powered search engine.
Combining charities’ unique knowledge and expertise, Human enables the public to ask some of life’s biggest questions and to hear directly from charities, supporters and beneficiaries what they are doing in response.
Through the search engine, people can ask questions such as: ‘How can we cure the deadliest common cancers?’ ‘How do we ensure no one has to sleep rough?’ and ‘How can we help every animal find a home?’ and see video responses showing how charities address these issues and how the public can help, by leaving a gift in their will.
Rob Cope, Director of Remember A Charity, says:
“Every day people use Google to find the answers to their questions, but it’s real people and charities we turn to when we want answers to life’s biggest challenges. This campaign has been designed to showcase just how vital charities are in responding to many of the world’s biggest problems and how legacies can help combat those issues. It will encourage the public to think about their deepest concerns for the world we live in and to consider leaving a gift in their will. For charities, it’s a unique opportunity to talk with supporters about the importance of charitable bequests when it comes to enabling them to achieve their goals. We hope to encourage even more charities to sign up and take part in the coming weeks.”
The Human Search Engine will be launched on 10 September. To hear more, sign up to our newsletter here.