Date published: 08 October 2020 by Amber Hemming
We are pleased to announce that we are part of a unique product line-up for Christmas 2020, alongside 47 other charities. The feel-good festive range has been revealed in partnership with John Lewis by the non-profit social enterprise, Advent of Change, which pioneered the UK’s first advent calendar with a charity behind each door.
Advent of Change began with founder Kristina’s idea to reverse the consumerist nature of Christmas and bring back the giving spirit, but it quickly captured the imagination of many others.
By the end of 2019, Advent of Change had raised £300,000 for its chosen charities, and after a particularly challenging year for the sector, its founder, 28-year-old Kristina Salceanu from Warwickshire, hopes to raise the same again for the 48 amazing charities.
This year, the flagship calendars are returning alongside two brand-new products aiming to help even more charities. Rainbow Trust are proud to join the Advent of Change movement, as part of the 2020 Advent Calendar, Christmas Crackers and Advent Candle.
Charity Advent Calendar
We’re pleased to be included in this year’s best-selling Charity Advent Calendar, which has been beautifully redesigned for 2020 with stunning artwork and all-new charity donations. Each day represents a 50p donation to one of 24 charities, ready to brighten your Christmas countdown this year.
Charity Christmas Crackers
We are proud to have been included in a brand-new product for this year and Advent of Change’s most requested product for 2020 – their set of six eco-friendly charity Christmas crackers allows people to donate while enjoying Christmas dinner. Each cracker contains one of 24 charity donations on a beautifully designed card bauble, a joke written by a renowned celebrity and, of course, a silver paper hat.
Charity Advent Candle
As one of their brand-new products this year, we’re delighted to have been included in Advent of Change’s luxury scented advent candle, made using 100% natural wax with no parabens and styled to perfection with a beautifully frosted finish. When lit, the candle burns down to reveal hidden numbers while a complementary booklet gives the user information about each of the 24 included charities.